When it comes to writing, there’s no such thing as perfect

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October 28th, 2015

Well thanks y’all for the love on my last post. I loved reading each and every elevator pitch you sent me, and helping you refine them to reflect you and your businesses. There are some pretty impressive ladies (it was ALL ladies who took me up on my offer, believe it or not!) doing really […]

The most important sentence (or two) you’ll ever write

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October 20th, 2015

Have you heard the term ‘elevator pitch’ before? In a nutshell, it’s what you’d say if you had an elevator ride worth of time to tell someone about your business. If you don’t already have one in your back pocket, I’m here to tell you you need one. You may think you can come up […]